Just when you think advertisers (and school administrators) have gone as low as they can go

[serene]

Piped-in propaganda on school buses

Thanks for the link, hitchhiker.

Comments

[rmjwell.livejournal.com]

Before you blame the advertisers, please direct yoru ire at the school districts and parents who are embracing this particular piece of crap. They are the ones turning over their charges to the tender mercies of the marketing geniuses.

[serenejournal.livejournal.com]

You are, of course, right, and my first draft of this post was going to be something like "Just when you thought our schools had finished their slide into the crapper," but there are a lot of teachers and parents I care about who are working to keep stuff like this from happening, and I went to change the subject line, said something about the advertisers, and got distracted. :-)

[rmjwell.livejournal.com]

Thanks. It's easy to smack the advertisers around (and, frankly, anyone who uses this mehtod should get a smackdown of biblical proportion), but the school districts that are selling access to this "demographic" should be flayed and then roasted over hot coals. To say I find the practice reprehensible would be a gross understatement.

[leback.livejournal.com]

I don't like the practice any more than you do, but I'm inclined to save most of my wrath for the public that drags its heels about providing financial support to schools, putting administrators in the position of having to decide whether subjecting kids to advertising on the school bus is any worse than making them go without school bus service (or textbooks, or desks...).

<grrrrrrrrrrrrr>

[pjeaston53.livejournal.com]

I am so glad that my grandchildren do NOT take the bus. I would definitely take it up with the school district about this as it's their fault if they allow this trash to happen. All the advertisers are caring about is increasing their profits. 5% to the schools? Don't make me laugh!